‘Holiday Reflections’

Union Station Kansas City, 2020

Scope:
For 2020, Union Station Kansas City needed to redefine it’s traditional Holiday Experience in the Great Hall. Past years had seen performances and special events draw the public, with the feature being a ride-on miniature train, and model train displays.
We created a new experience that incorporated the traditions and spirit of previous years, but allowed for social distancing.
A new ‘entrance’ was developed, to create ‘street appeal’ and to control flow. A dramatic walk-through feature display delivered an immediate ‘wow’ factor. A series of social-media worthy displays produced an exhibit experience so guests could enjoy the overall environment at their own pace, with plenty of room and time for photos.
The installation created an experience that surpassed any previous attendance and revenue, and has become a new tradition that has grown year on year in popularity.